Session 2 Senior Camper Group

July 20, 2012 | Posted in: Renbrook Summer Adventure

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This session, senior campers are working to create marketing materials for two products.  One pair of partners has invented a (fictional) pair of headphones called the Althearica (Alter hearing) that alters your brainwaves to immerse an individual in the experience of watching a TV show or movie.  The other pair of partners is marketing new uses for pool noodles.  They’re selling a GROWN pool noodle plant that can not only be fun in the pool but can also be a tasty snack, a foundation for a totem pole, a flight tool in an emergency, and more.  This week, both groups developed product “bibles” that specified what their products can and cannot do, and after learning a bit about logo design, the two groups created their own product logos.  Yesterday and today, the campers scripted out their own radio shows that I plan to have them record and edit on Monday and Tuesday.  Next Wednesday, the campers will start creating their own print advertisements.